SEO is the practice of improving and promoting a web site in
order to increase the number of visitors the site receives from search engines.
There are many aspects to SEO, from the words on your page to the way other
sites link to you on the web. Sometimes SEO is simply a matter of making sure
your site is structured in a way that search engines understand.
Search Engine Optimization isn't just about
"engines." It's about making your site better for people too. At Moz
we believe these principles go hand in hand.
This guide is designed to describe all areas of SEO - from
discovery of the terms and phrases (keywords) that generate traffic, to making
a site search engine friendly, to building the links and marketing the unique
value of the site/organization's offerings. Don't worry, if you are confused
about this stuff, you are not alone.
Read More: http://moz.com/beginners-guide-to-seo
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